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Best Upsells for Vacation Rentals in Dubai, United Arab Emirates

In Dubai, a city renowned for its opulence, cultural diversity, and record-breaking architecture, vacation rentals thrive amidst the vibrant celebrations and luxurious experiences that define the Middle East. Travelers from around the globe are captivated by Dubai’s glittering skyline, world-class shopping, and a rich tapestry of culinary delights. From towering skyscrapers to serene beaches, and from traditional souks to extravagant festivities, the city offers an unmatched fusion of modernity and heritage.

In this dynamic setting, vacation rental operators recognize the importance of enhancing guest satisfaction by offering more than just a place to stay. With travelers seeking immersive and tailored experiences, property owners and managers in Dubai have the unique opportunity to curate an array of upsell services that cater to the diverse interests of their guests. Drawing inspiration from Dubai’s seamless blend of tradition and innovation, they are crafting offerings that reflect the city’s ethos while providing personalized and memorable experiences.

Upsells in Dubai often take advantage of the city’s most iconic attractions. Property managers may offer exclusive desert safaris, where guests can explore the golden dunes, experience camel rides, and enjoy traditional Bedouin hospitality under the stars. These thrilling adventures give tourists a deeper connection to the region’s cultural heritage and natural beauty.

Another top upsell option is culinary experiences that showcase Dubai’s world-class dining scene, ranging from fine dining at Michelin-starred restaurants to guided food tours through bustling markets that highlight the region’s culinary expertise. Guests can indulge in the diverse flavors of Emirati cuisine or enjoy fusion dishes that reflect the city’s international appeal.

What are Short-Term Rental Upsells?

A short-term rental upsell is a powerful tool which refers to the practice of offering guests additional products, services, or upgrades to enhance their stay, while increasing the revenue. This strategy is commonly used in the short-term rental industry and can be either operational, or involve tours, activities, and experiences.  The key to successful upselling is understanding the guests’ needs and preferences and offering relevant and valuable additions that enhance their experience. Effective guest communication plays a crucial role in identifying these needs and suggesting suitable upsells.This approach not only boosts revenue but can also lead to higher guest satisfaction and loyalty.

By tapping into this insight, property managers can offer relevant and valuable additions that truly enhance the guest experience. For example, a family visiting a beachfront property might appreciate the option to rent water sports equipment, while a couple on a romantic getaway may be enticed by a private chef experience or a sunset cruise. The more personalized the offer, the greater the chances of guests opting in for these added services.

Effective communication is at the heart of any successful upsell strategy. Building rapport with guests, whether through pre-arrival emails, personalized welcome messages, or real-time communication during their stay, can provide valuable insights into their preferences. This proactive approach allows hosts to suggest upsells that are not only timely but also feel bespoke and considerate of the guest’s specific desires. For example, if a guest mentions their interest in local cuisine, offering a private cooking class or a food tour could feel like a natural and welcome suggestion.

Furthermore, integrating technology—such as AI-driven chatbots or automated messaging systems—can streamline the upselling process. These tools can help property managers offer targeted upsell opportunities at optimal moments in the guest journey, such as during booking, pre-check-in, or mid-stay. Automation ensures that no opportunity is missed, while still providing a personalized experience.

Upsells in Hotels VS Vacation Rentals: What’s the Difference

Upsells in traditional hotels often revolve around concierge services and a set menu of amenities, such as room upgrades, spa treatments, or dining options. These services are typically offered in-person or through a hotel’s central booking system. However, in the short-term rental property industry, the upselling process has been digitized, providing a more streamlined and efficient approach to enhance guest experiences.

Vacation rental upsells are uniquely personalized, catering to the individual needs and preferences of each guest. Instead of a one-size-fits-all approach, vacation rental operators can offer a variety of tailored services such as grocery delivery, private chef experiences, and curated local tours. This level of customization allows property managers to create unique, memorable stays that stand out in a competitive market.

The flexibility inherent in vacation rentals provides operators with the freedom to innovate and design upsell opportunities that align with their property’s character and the specific interests of their target market. For example, a property located near popular hiking trails might offer guided hiking tours or equipment rentals, while a beachside villa could provide options for water sports or beachside bonfires. This personalized approach is not just an add-on but an integral part of the vacation rental business model, aiming to provide an exceptional and individualized guest experience.

As the popularity of short-term rentals continues to grow, travelers are increasingly seeking accommodations that offer the same level of service and convenience they would expect from traditional hotels. This shift in expectations underscores the importance of integrating add-on amenities and enhancements into the vacation rental experience. Guests now anticipate services like seamless check-in processes, in-house entertainment options, and tailored local recommendations, mirroring the hospitality standards of high-end hotels.

To meet these evolving expectations, hospitality professionals managing vacation rentals must proactively offer a range of value-added services. Leveraging technology, such as digital booking platforms and automated messaging systems, can help streamline the upselling process, ensuring that these opportunities are communicated effectively and at the right time.

Why offer upsells in vacation rentals?

Offering upsells in vacation rentals brings multiple advantages that can greatly benefit property owners and managers. By enhancing the guest experience with added convenience and luxury, you not only significantly increase guest satisfaction but also create a stay that resonates with your target audience’s specific preferences. This personalized touch can elevate your property’s appeal, making it stand out in a crowded market.

One of the primary benefits of successful upselling is the potential to boost revenue. By offering tailored services such as private tours, gourmet dining experiences, or exclusive access to local attractions, you can enhance the value of each booking. This not only increases your income but also helps in building a strong and recognizable brand identity. Guests who feel they are receiving exceptional service are more likely to associate your property with quality and exclusivity.

Upselling also plays a crucial role in encouraging repeat business. When guests have a memorable stay where they feel valued and pampered, they are more inclined to return for future visits. This loyalty is often reflected in repeat bookings and long-term customer relationships, providing a steady stream of revenue and reducing the need for extensive marketing to attract new guests.

Moreover, satisfied guests are more likely to leave positive reviews, which can significantly enhance your property’s reputation. Positive reviews and high ratings contribute to a strong online presence and credibility, attracting new visitors who are searching for trusted and highly-rated accommodations. In the digital age, where online reviews and ratings heavily influence booking decisions, this aspect of upselling can be instrumental in expanding your guest base.

To maximize these benefits, it is essential to understand current market trends and employ effective revenue management strategies. This involves not only identifying peak periods and guest preferences but also strategically timing your upsell offers to align with these factors. For instance, promoting a luxury experience during off-peak seasons or tailoring special offers based on guest profiles can optimize revenue and enhance guest satisfaction.

How much revenue per listing can I add with upsells in Dubai?

A well-executed upselling strategy, tailored to your guests needs and the capacity of your business, can substantially boost revenue. So how can you get the potential revenue increase from upsells in your vacation rental business in Dubai?

Factors like your property type, capacity, average stay length, and booking channels can impact your potential revenue uplift. We can make a quick estimate, with a basic formula:

Take the value of an experience or service upsell and calculate your cut. Different affiliate programs offer different rev share to partners. For example, Viator offers 8% revenue share. In this case we’ll use this number, but you can insert the percentage of any affiliate partner you choose to work with. Take 8% out of an experience that costs USD $100. And just like that – you earn USD $8 every time one of your guests orders this experience through your link! In the business world it is usually referred as “free money”.

Vacation Rental Affiliate Marketing to Maximize Revenue

This is the revenue a property manager typically retains without sharing with the owners—your choice. In the STR industry, where margins are thin, these numbers can significantly impact your bottom line.

Below you can see the real experiential packages in Dubai you can offer your guests to make a hassle-free profit.

Learn more about the economic of vacation rental upselling.

Conducting analysis based on your data, continuously testing and optimizing the upsell process are recommended to maximize the revenue uplift. The best way to do this is to have a guest experience dashboard, where you and your team can track the performance.

Types of Vacation Rental Upsells

Operational Upsells

Includes everything that requires operational resources from property managers. This includes flexible access, like early check-in, late checkout, in-property extras, like mid-stay cleaning or pool heating and gap nights. These higher offers are best ways to make sure your guests have a successful vacation and you maximize revenue. The downside of this strategy is that it can raise operational costs, adding pressure on your cleaning and guest relations teams. By automating processes and enhancing efficiency with AI and condition-based workflows, this can be mitigated, making it worth your while.

Service Upsells

Service upsells aim to enhance the guest experience by providing additional services that add convenience, luxury, or comfort. These services can include personalized concierge assistance, in-room amenities, and private transportation options. In most cases these offers can be implemented by third party service providers.

Activities and Experiences

These include experiential offering that doesn’t involve operational efforts from the property manager. The best way to offer these upsells are through partnerships or affiliate programs, like Viator or Holibob.

Operational Upsells

An operational upsell in the hospitality industry refers to offering guests additional services related to the operation and convenience of their stay. These services enhance the guest experience by providing added comfort, flexibility, and convenience, for an additional fee. Below are some examples:

Early Check-in

An early check-in offers guests the opportunity to access their accommodation before the standard check-in time, which is typically between 3 p.m. and 4 p.m. This service can be particularly valuable for guests arriving in the morning or early afternoon, allowing them to settle in and begin their stay on a more relaxed note.

For travelers who have arrived early from long journeys or flights, early check-in provides a much-needed chance to rest, freshen up, and recharge before continuing with their plans. It allows guests to unload their bags and avoid the inconvenience of waiting in public spaces or lugging their belongings around the city. This early access can significantly enhance their overall comfort and satisfaction.

Additionally, early check-in offers guests the flexibility to start exploring their destination sooner. Whether they want to head out for a sightseeing tour, enjoy a meal at a local restaurant, or simply begin their vacation activities, being able to access their rental property ahead of time can make their trip more enjoyable and less stressful.

For property owners and managers, offering early check-in can be a strategic upsell that adds value to the guest experience while generating additional revenue. It is also a way to differentiate your property from competitors by providing a level of convenience and service that meets the evolving expectations of today’s travelers.

Effective communication about the availability of early check-in and any associated fees should be made clear during the booking process. This transparency helps manage guest expectations and ensures that the early check-in service is both convenient and financially beneficial. Implementing an organized system for handling early check-ins, including preparation of the accommodation and coordination with housekeeping, ensures a smooth process and maintains the quality of the guest experience.

Late Check-out

By providing guests with late check-out, you let them stay in the property after a standard checkout time. This is usually between 10am and 12PM. When people have late departures, the possibility to enjoy the property for a little longer can add-up to the vacation experience. Many guests are ready to pay a premium for convenience. A willingness to offer your guests the flexibility of a later stay can go a long way.

Stay Extension or Gap Nights

This is type of an upsell offering can be a golden opportunity for a rental operator to increase occupancy rate. Fill short gaps between reservations by offering departing and arriving guests to extend their stays. By automating this process, you can make sure to capture these rental income opportunities with a great value proposition.

Mid-stay Clean

A short-term rental housekeeping doesn’t include daily cleaning. However, travelers staying for longer periods of time, would appreciate mid-stay housekeeping service and would pay extra to pay for the cleaning team effort.

Pool/Hot tub Maintenance

Offering this upsell requires knowing your audience and the market you are in very well. If it is something that makes sense, upselling pool or hot tub maintenance can boost profits while enhancing the guest experience.

Service Upsells

Service upsells focus on offering additional guest services that enhance their stay by providing extra convenience, luxury, or comfort. These can range from personalized concierge services to in-room amenities and private transportation. Examples include:

Transportation Services: Offering airport pickup and drop-off services, car rentals, or shuttle services to nearby attractions.

Food and Beverage Delivery: Offer grocery delivery services where guests can pre-order groceries and have them delivered to their rental before or during their stay. You can also provide an option for guests to order ready-to-eat meals and beverages from nearby restaurants.

Equipment Rentals: Provide rental services for equipment that guests might need during their stay. Examples include bicycles, baby equipment (cribs, high chairs), or beach accessories (chairs, snorkeling gear).

Tours, Activities, Experiences as Vacation Rental Upsells in Dubai

Experiential upsells involve offering guests unique tours, activities, and experiences to enrich their stay. These can include guided city tours, adventure activities, cultural experiences, or wellness sessions. By providing these curated experiences, you can create memorable moments for guests while generating additional revenue.

Top Experiential Offerings in Dubai You Can Profit From

We’ve made the research of the most revenue generating experiential packages vacation rental operators in Dubai offer to their guests. You might find and more ideas and partners to be a part of your upselling strategy. We will be happy to hear about it and add them to our list.

  1. Dubai Red Dunes ATV, Camels, Stargazing & 5* BBQ Al Khayma Camp

d8

Drive an all-terrain vehicle (ATV) at full throttle across the sands and enjoy an exciting program of other desert exploits in one fuss-free trip with this premium experience from Dubai.

Price: CA$119.33

Your Cut: CA$9.55

  1. Dubai Marina Yacht Tour with Breakfast or BBQ

4f

Admire widescreen views of Dubai’s skyline from the water without an expensive private yacht charter on this shared cruise from Dubai Marina. Settle abroad with sunbathing and seating decks, and absorb the landmarks as you glide over the Persian Gulf.

Price: CA$68.31

Your Cut: CA$ 5.46

  1. Dubai Full Day Tour with Entry Ticket to Burj Khalifa at the Top

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Discover the traditional side of Dubai and ascend the spectacular Burj Khalifa on an 8-hour sightseeing tour. With an informative guide, explore the old Al Bastakiya quarter and ride an ‘abra’ boat across Dubai Creek.

Price: CA$151.67

Your Cut: 12.13

  1. On Air Dinner Adventure in Dubai

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As if a 3-course meal with views of the Dubai skyline and surrounding marinas wasn’t memorable enough, imagine all that while being suspended on an open-air platform 165 feet (50 meters) in the air.

Price: CA$299.64

Your Cut: CA$23.97

  1. Skip the Line Burj Khalifa Ticket

24

Make the most of Dubai’s Burj Khalifa by choosing the ultimate way to experience it: accessing Levels 124, 125, and 148, the latter the world’s highest observatory. This ‘At the Top SKY’ experience lets you choose a peak or non-peak slot.

Price: CA$181.23

Your Cut: CA$14.49

  1. Desert Safari With BBQ Dinner, Quad Bike & Camel Ride from Dubai

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Combine a fast-paced quad bike adventure in the desert with a Middle Eastern-style dinner and entertainment show under the stars. Watch the sunset over sand dunes, hop a camel for a ride across the desert, tasty buffet, henna painting, belly dancing, and fire shows.

Price: CA$122.68

Your Cut: CA$9.81

  1. Dubai Helicopter Experience with Sightseeing Options

Dubai helicopter tour

Discover Dubai, the fastest-growing city in the world, from the air on this whirlwind helicopter tour. Beginning from Dubai Festival City and continuing along Dubai Creek through the suburbs, explore this fascinating city, with its impressive skyline and luxurious hotels.

Price: CA$270.86

Your Cut: CA$21.67

How to Offer Upsells in Your Vacation Rental?


Having understood the potential revenue you’re missing by not offering upsells, you might now be wondering how to implement them. Implementing upsells effectively requires strategic planning and execution and a deep understanding of the guest journey. You need to understand your guest and adjust your marketing strategies accordingly. From the marketing function the initiative shifts into the customer success.

We can learn from Direct-to-consumer (DTC) platforms like Uber. They’ve built user journeys by leveraging digitization, data, and personalization at scale. What does it require? A mix of data collection, scheduling, and the right medium to provide a seamless user experience. Simply put, why should a traveler engage with your hospitality brand or company? Also how, when and how frequent to communicate your offer to drive guest engagement that converts into revenue?

Based on these learnings, we’ve developed the Concept of Touchpoint, Schedule, and Medium, designed to unlock revenue in guest journeys.

FREE GUIDE

Unlock Revenue in Your Guest Journey

Downloadable PDF

Conclusion

The vacation rental business in Dubai is an exciting blend of luxury and cultural diversity. With an understanding of travelers’ desires, property owners and managers capitalize on Dubai’s attractions by offering a variety of extra services that enhance the guest experience. From operational conveniences like early check-in and late checkout to personalized services such as private transportation and in-room amenities, the opportunities for upselling are vast. Curated experiences like desert safaris, yacht tours, and helicopter rides showcase the best of Dubai’s offerings, providing guests with unforgettable memories while generating additional revenue. By embracing the art of upselling, vacation rentals in Dubai not only elevate guest satisfaction but also establish themselves as premier destinations in the global hospitality landscape. Stay informed about short-term rental revenue generating techniques through our blog posts .

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