A market maturing under regulation

Brittany has been under short-term rental regulation longer than most of France. Saint-Malo began tightening rules four to five years ago, and Rennes has followed with stricter restrictions that slowed growth for local operators.

Rather than fight the trend, Perry and her partners reframed their strategy around it. With 115 properties already in the portfolio, the 2026 plan is not expansion at all costs - it's consolidation and revenue optimization on every property they manage.

“We actually see regulation as a good thing - it structures the market. Today it's about consolidating the portfolio and maximizing the revenue we generate on each property. That's exactly where Enso Connect comes in.”

The same questions, over and over

With 115 properties spread across three regions, one pattern was quietly eating into the team's time: guests asking identical questions about things that could easily be self-served. What kind of coffee machine is in the apartment? Where's the parking? What's the Wi-Fi code?

Check In Conciergerie had already built custom guest-communication flows before Enso Connect, but the team knew the ceiling was higher. They needed two things in parallel: reclaim hours from repetitive messaging, and turn those same guest touchpoints into a revenue stream on an already-consolidating portfolio.

Guesty + Enso Connect, launched together

Transition to Enso was alongside a full migration to Guesty as their new PMS.

Three things sealed the decision: native Guesty integration (both systems exchange data on a wide range of fields, letting them personalize messaging with real reservation context), Upsells and the Damage Waiver, and the AI-powered Inbox, which won them over during onboarding.

What’s Next: Direct Bookings and Local Experiences

With revenue per property climbing and the team operating lighter, Check In Conciergerie is sharpening two new focuses for the year ahead.

A direct booking engine is in active development to reduce dependence on OTAs. And the team is building a network of local partnerships - bike rentals in Saint-Malo, massages, taxi and luggage services - surfaced inside the Boarding Pass to extend the guest experience (and add another stream of referral revenue on top).

The Enso features doing the heaviest lifting.

Four modules, tightly integrated with Guesty, now run the guest journey from first booking confirmation to post-checkout review.

Boarding Pass

A branded, self-serve guest hub where guests find everything about their stay: address, key box code, check-in photos, Wi-Fi, house rules, and local tips. It's the single biggest lever for guest autonomy and the first place Upsells and the Damage Waiver are presented.

→ Guest Autonomy

EnsoAI AutoPilot

Activated for Wi-Fi, amenities, parking, and check-in instructions, and fully taking over messaging after 8 PM. The team stays in co-pilot mode during the day for control; AutoPilot learns from every edit, so the replies get sharper over time.

→ Team Leverage

Workflow automation

Advanced customization of the tool that accurately reflects how the concierge service operates. Automations adapt to the guest’s journey, with tailored workflows based on the stage of the stay, the type of message, and the platform used, enabling the process to be fully automated in line with the concierge service’s operations.

Damage Waivers and Upsells

When Booking.com stopped handling security deposits, Check In turned it into an opportunity. Guests now choose between a standard bank hold or a small non-refundable Damage Waiver fee, and a large share pick the Waiver, unlocking a brand-new recurring revenue line.
Alongside, paid Early Check-In tiers (1/2/3 hours) are now a popular, high-margin add-on, coordinated with the cleaning team.

→ Revenue Generation

Digital Guidebooks 

A dedicated staff member is completing tailored Digital Guidebooks per property, reducing inbound questions further.

→ Experience × Margin