If you host your properties on some Online Travel Agency sites, you are probably well aware of their various rating systems. Listing your properties on Airbnb will undoubtedly bring the stress of trying to become a SuperHost — that is needing a 4.8 star rating among other things. Your exceptional service and dedication to your properties will always have an impact on your subsequent ratings. But how can you guarantee that you’ll always get five star ratings, every time?
Steps to Five Star Ratings
If there was a clear-cut answer that guaranteed consistent five-star ratings, everyone would use it, and platforms like Airbnb might have to reconsider their criteria for SuperHost status. However, there is one unique strategy that emerged from a recent Hospitality on Autopilot clubhouse discussion that might just offer a game-changing approach. During the session, we invited our audience to share their success tips, and one member revealed an intriguing tactic that had yielded remarkable results for their business.
The process is both simple and effective. Here’s how it works: after your guest’s stay is completed, you promptly give them a five-star rating. Then, immediately follow up with a message to the guest, letting them know that you’ve reviewed them and would greatly appreciate a review in return.
This technique operates on a few key principles:
- Prompt Review Exchange: By giving the guest a five-star rating first, you set a positive tone and create a sense of reciprocity. Guests are more likely to mirror your rating if they feel appreciated and valued.
- Gentle Reminder: While guests typically receive a notification prompting them to leave a review, they often overlook it. Your direct message serves as a friendly reminder, increasing the chances of them completing the review process.
- Enhanced Engagement: Letting guests know about the rating you’ve given them adds a personal touch and can boost their motivation to reciprocate. This nudge not only prompts action but also reinforces their positive experience.
Implementing this straightforward approach can significantly impact your overall rating and help ensure that your properties consistently receive five-star reviews. It’s a simple yet powerful way to maintain excellent feedback and continue building a stellar reputation in the hospitality industry.
Although it does take a little bit more effort on your part to actually get the review, your five star rating shows that you care about them too. If it doesn’t work for you, then no harm done as this method is completely free, and just one little extra step! If you feel that this information has been helpful in any way, we recommend that you stop by one of our Clubhouses. Our Hospitality on Autopilot with a special guest session runs every Tuesday at 5:55pm EST, where we have an industry professional come in and discuss their knowledge.
